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December 17th
Most large corporations are afraid of change. Successful product lines, business plans, and especially brands are milked for every penny. And when there’s nothing left, when the thing’s been beaten into the ground until not a single ounce of value remains, only then will corporations reluctantly move on. … While other companies are paralyzed with indecision, or cling relentlessly to what has worked in the past, or are seduced by sentimentality, Apple is busy murdering its darlings. Though such dramatic moves often appear foolhardy to its more cautious competitors, Apple usually has the last laugh.
