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December 19thCalifornia suburb cops to pull over good drivers, offer Starbucks rewards.
Having fallen for official Starbucks “good samaritan” stunts before (cup glued to a car roof), I’ll give this completely unofficial promotion a few points for originality. And yet, I can’t help but think that the stress induced in unwitting recipients, as well as the inconvenience, may prove unhelpful to the Starbucks brand.
Despite being funded by local businesses, who wants to see a Starbucks and remember sirens and flashing lights?
[via Boing Boing]