Ian J. Wessman's

Five ¢ents

  • December 15th
    Now Play It

    Despite the always-annoying ‘beta’ label, this is one of the most interesting value-added media concepts I’ve seen. 

    Essentially a video learning service for popular music, but delivered iTunes-style. Individual tracks are available for purchase in many video formats for reasonable prices (~£1.99), and delivered in a multitude of video formats (including iPod- and PSP-optimized MP4).

    Where this service succeeds is in creating original value in a space with an abundance of me-too services (that compete against free and illegal downloads).  

    While sometimes it’s as simple as a Music Video + Superimposed Tablature, some include footage of the original artist explaining how to play the song. 

    Cons: Tablature-based learning style cannot be a long-term substitute for proper musical training. Also, very guitar-centric (not a single cello track to be found).

    #permalink
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